Introduction

Events create opportunities for people to connect with an area, spend time together, celebrate and experience the diversity of cultures and foster creativity and innovation. They allow a community to come alive and provide an opportunity for a destination to showcase its tourism experience and increase economic activity. Events contribute significantly to community building, lifestyle and leisure enhancement, cultural development, tourism promotion and increased visitation, volunteer participation, fundraising and economic development. Most importantly, events create a sense of fun and vibrancy, resulting in a strong sense of community connectivity, pride and a sense of place.

Events are growing with the passage of time which are using for many purposes like promotion of business, culture, sports, tourism, political and charity. Events are very important part of society because event shows their culture and tradition. So event manager should be very careful regarding what he is presenting.

But, what’s event management? Or what does it mean?… Well, event management is the application to manage and development of concerts, festivals, conferences, fairs, etc. Proposed work involves study of identifying the target of budget, cost, and analysis. Post event analysis and ensuring a return on investment have become significant drivers for the event industry.

As music promoter and event manager, I have negotiated and organized large events, from small venues to big scale festivals. And as executive of large companies in entertainment business I have seen the business from the management and strategy side. With more than 15 years in the entertainment business I have learned a few important keys, which helped me to success in this tough, but exiting, business.

This papers discusses about the usage of information technology and how this have transformed the consumers as well as renovating the provision of services. The elevation of the online platforms over the past few years has altered the business pattern. Electronic platform has been adopted by most of the existing businesses in the world for differentiating their businesses from the rivals to satisfy customer needs, create customer value, and develop customer trust by providing fast and superior quality service .

Publications List

Hosting Events as a Tool for Restoring Destination Image

Restoration of destination image has become a necessity in the global world when negative perception can be a barrier in attracting tourism. One strategy applied by destination marketers to improve the image of places experiencing an immediate or prolonged crisis is hosting spotlight events.

Read More ...

Attributional Model of Visitors’ Event Experience in Festivals and Special Events

Attribution theory is a constructive and effective application in understanding the behavioural psychology of consumers. Psychologically, individuals normally make some kind of inference from their personal analysis of behavioural facts and figures encountered on-site in order to explain an event or outcome. Subsequently, causal inferences influence individuals’ actions regardless of accuracy, quick form or biased attributions.

Read More ...

Goals and Objectives of Event Management Associations

As the event management industry grows and consolidates worldwide, associations play an increasingly significant role in professional support to the industry by ensuring the continued growth and success of event management professionals. Although there are many events, which are successfully crewed by volunteers, the increasing competition to secure major events is giving some impetus to the trend to create fully professionalised events.

Read More ...

Music Festival Motivators for Attendance: Developing an Agenda for Research

This paper analyses existing research with reference to motivations for attending special events with specific reference to musical performances. Its purpose is to identify emerging themes, detect similarities and contradictions, and uncover gaps in knowledge that need to be addressed by further research.

Read More ...

Raising Environmental Responsibility And Sustainability For Sport Events: A Systematic Review

Sport events and associated venues impose a significant impact on the environment. Athletes, coaches, officials, athletes’ entourage, and spectators travel to sport competitions using planes, trains, buses and cars.

Read More ...

La industria de la música se reinventa

Entre finales de los 60 y mediados de los 70, la industria de la música estaba lejos del declive económico. Eran los años en que Eric Clapton veía cómo los Rolling Stones pagaban a gente sólo para vaciar ceniceros y David Bowie o Kiss emprendían mastodónticas giras llenas de efectos, con discos detrás que los respaldaban y que vendían decenas de millones de copias.

Read More ...